Google is in the press and blogs in 2012 fades fatally. To begin with, it is increasing candidate Rick Santorum, a traditional guy with a problem very modern. "As you probably know," says Dan Kennedy media Nation, "If you Google the word"santorum,"the first result will be an extremely offensive site created by gay activist Dan Savage, who met several years ago in the opposition is alarming graph of Rick Santorum to homosexuality." In fact, this is not always the first result of Google, but not even click on via the site special Googlers get to see R-rated new dictionary definition of Mr. Savage for the word santorum, as follows: "Santorum: 1 mixing sparkling lubrication and fecal matter that is sometimes the byproduct of anal sex." 2 Senator Rick Santorum. "Was told many times, many ways: ouch. Web site Dissemination Santorum point of contact for the campaign of denigration, takes perverse glee documenting the neologism travel, including a new gathering of Buzzfeed calls 25 people who just googled Santorum for the first time, people whose Twitter reactions range from "OMG!" to "# ew.".
WebProNews observes that it is not only a problem of Google. Results of similar research come on Bing, AOL, Yahoo and much more. "I want to come, the guy still has a problem of Baidu." Conservative bloggers are crying scandal. Andrew Breitbart, big journalism, explains: "fundamentally, this Google campaign against Santorum was shelled in ' 03 to resemble a homophobic raging on a statement he made regarding same-sex marriage... Senator of former Pennsylvania, two mandatsQuelques hours after his impressive showing in Iowa, left openly media is already a problem out of it.", and they do it for a reason of loss, partisan and dishonest. "
This is a lesson for us all, in these digital days: If you set yourself, others will do it for you. "" Oddepia said Santorum"made its worst problem of Google" do not much to promote its Web presence legitimate: "site of the Santorum is not following SEO practices which recommend search engines." It literally play hide-and-seek with them. " Mashable usefully proposes"Six ways to fix the problem "really may serve someone in a situation where their name became mud.". " "You need to fight fire with fire", advises Mash. "Savage site went viral and you must respond in kind." Take all the buzz surrounding your application after Iowa and build a presence online that will extend your own site on the Internet. You're going to do to the site of non-viral Savage. »
Google treats its own problem of Google this week after this Book SEO called misadventure Orwellian company using paid links to promote to the rank of research of the Google Chrome browser, contrary to the rules of Google. "The fact that Google pays for this kind of misinformation on their browser is how to help small businesses is as BP buy ads on tourism in the Gulf." Search Engine Land figured out that the entrance to campaign for a marketing company named Unruly that Google has hired and he concluded: "Google to pay to produce much waste, the same type of waste by its Panda update intended to penalize. Quickly enough, Google has repented and punished himself: "Slap itself on the wrist, Google said it will downgrade its own download page for chromium in the research of the browser for two months," PaidContent reports.
While Google is in the corner, Apple is heading to the Big Apple this month for a mystery event products of unknown proportions. Ignorance, all things Dreports: "according to sources close to the situation, Apple provides an important event, but not on a large scale, to be held in New York later this month that will focus on an announcement related to the media." Not the iPad 3 or digital TV. But the media! It is nice and vague. "We suspect that it will be connected to iTunes or a kind of publishing contract," says Gizmodo. One thing we know from New York, is that this Friday they open you an Apple Store in Grand Central Station. The Next Web has a small gallery of photos of the scene and also notes, a report of the NY Post saying that Apple is paying $60 a square foot of store space "while other retailers are supposed to pay $200 for the same area." SlashGear reports that, Yes, there will be a next generation iPad 3, "" three to four months", date that the NYC event will surely be more." Tips for the Apple TV should surely heat in 2012. After that the Wall Street Journal reported the assault of TV planned to Apple, GigaOM , followed by a breakdown and analysis of the characteristics of this product may be entered, suggesting "Apple clearly has to do something or Google to escape with the Internet TV company". Of TechCrunch five predictions for online video in 2012 are very fragrant Apple. "Imagine an iPad beautiful large display on your wall", he imagines. That is a beautiful image to evoke, as the beginning of a promising year.
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